J
ioPhone made a splash at the Reliance AGM on Friday as Mukesh Ambani took the covers off the long-rumoured 4G feature phone. The handset, introduced as "India ka Smartphone" and launched at an "effective price" of Rs. 0 (though buyers will have to shell out a refundable, upfront deposit of Rs. 1,500 for the device). JioPhone will be crucial for the company in tapping the estimated 50 crore feature phone users who have not been able to join the Jio 4G bandwagon because of the high costs associated with smartphones.
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Reliance Jio launched in India in September, the company's offering has been restricted to smartphone users as it is a 4G only network, and to make calls, a phone has to support the VoLTE technology, which is usually not found on basic phones. The company aims to change that with the JioPhone, which comes with 4G VoLTE support. The JioPhone will include access to apps like JioCinema, JioTV, and JioMusic.
